We have had our ICECO 37QT a few weeks now and it has shown to be a success. From running around town to a recent camping trip with our group it works great! While I thought it might be a little small at first, it has shown me that when you don’t have ice in your cooler you have so much more space! Our recent trip was with 5 other RV’s and it provided cold drinks and Ice for everyone. I also purchased the Battery and cant say enough about it!!! Easily 11 hours on battery as long as I bring the temps in range before switching to battery. All this along with the APP on my iPhone created the perfect road trip with cold drinks an arms reach away. There are only two things I would see as an improvement for this unit. The first being the cord, it would be nice to have the brick built in like others so there is not so much cord management involved. The second is for the battery and it would be nice to ave the ability to add the battery to my App Device list so I can remotely see the battery level when not within reach of the cooler. Other than that, it’s all well crafted, solid and easy to use. You wont be disappointed!!!!!